Project
Overview
The Flame Bar is a modern restaurant and bar branding project inspired by fire, bold flavors, and nightlife culture. The visual identity is designed to feel intense, premium, and energetic—reflecting the atmosphere of a high-end bar experience.
Brand Mission
To serve high-quality food and drinks in a welcoming environment, blending the excitement of nightlife with the comfort of a modern dining experience.
Brand Vission
To become the go-to bar & grill where people gather to enjoy bold flavors, a lively atmosphere, and unforgettable moments.
Design Scope
Design Scope
The branding scope for The Flame Bar covered the complete visual identity system, including logo design and its variations, a bold red, white, and black color palette, and a strong typography system that reflects the brand’s confident and energetic personality. The project also included conceptual designs for menus and signage, ensuring a consistent look across physical touchpoints. In addition, a clear social media visual direction was developed to maintain brand recognition online, supported by high-quality mockups and brand applications to showcase how the identity performs in real-world digital and print environments.
Visual Identity
Direction
Color Palette: Deep black and red
Typography: Bold, sharp, modern typefaces
Style: Dark • Moody • Premium • Warmth
Mood: Strength, energetic, and flavor-driven
Imagery
Guidelines
Our imagery should be warm, inviting, and vibrant—capturing the essence of great food, crafted drinks, and memorable experiences.
Social Media
Post Design
Social Media
Post Design
The social media post designs for The Flame Bar were created to reflect the brand’s bold and energetic personality. Using a strong red, white, and black color palette, the visuals focus on high contrast, powerful typography, and clean compositions that instantly capture attention. Each design is crafted to feel modern, premium, and nightlife-ready, making the brand stand out in fast-scrolling social media feeds.




Presentations
Final presentations were showcased through realistic mockups to demonstrate how the brand appears in real-world digital environments.
